I’m Ida, a Vancouver videographer, photographer, graphic designer and storytelling partner for mission-driven organizations, nonprofits, and founders doing meaningful work.
I create story-led video content that helps people understand what you do, connect to why it matters, and actually remember it.
Storytelling has always been part of my life
About Ida
My dad is a photographer, and I started assisting him at weddings when I was 13. I thought I was learning about cameras, but looking back, I was learning something much bigger.
I was learning to pay attention.
To notice the moments between the big moments. The people in the background. The emotion that wasn't planned. The little details that could tell you more than the perfect shot ever could.
That way of seeing people has stayed with me.
Today, it’s at the heart of how I tell stories, I look for what’s real, ask why it matters, and help other people feel it too.
I grew up around a camera
where it started
I studied television broadcasting, graduated with honours, and was the only student in my program to land two internships at CBC at the same time, one through the internship program and one with the camera department.
I also spent time in the film industry because I wanted to understand lighting better and see firsthand how strong visuals are built. I’ve always been the kind of person who wants to learn by being in it, watching closely, and getting better at the craft.
That hands-on path is a big part of what shaped me into the kind of video storytelling expert who cares just as much about the story as the visuals.
When I love something,
I Give it my all
learning the craft
I’m most drawn to people and organizations who are helping others, building something meaningful, and showing what is possible.
I think we need more of that.
More stories that make people care.
More work that helps people feel connected to something real.
That’s a big part of why I do what I do, and why I’m especially drawn to this work as a nonprofit videographer.
I’m drawn to stories that make a difference
why this work matters
When the words, visuals, and feeling all line up, that’s the part I love most. That moment when a story starts to hit, when you can feel it, is everything to me.
This is not just work I do. I genuinely love it. I love stories, I love shaping them, and I love creating something that helps people connect more deeply to each other and to the work being done.
That is what keeps me coming back to this work as a documentary-style videographer focused on story, connection, and impact.
When a story clicks into place, I feel unstoppable
what i love most
He’s my editor, and he has a real gift for matching words with visuals in a way that makes a story hit even harder.
Getting to build this work together means a lot to me, and it’s something I feel very grateful for.